TGSF COTILLION 2008

The Cotillion Program is a great place to promote your products and services. We welcome advertising and believe that it is a wonderful way to speak to the sometimes hard-to-connect-with Transgender audience. Make yourself heard!

Please feel free to contact us for advertising inquiries.

Advertising Terms and Provisions

All advertising orders are subject to the terms and provisions described herein

Advertising Rates

Size

Cost

Quarter Page (4.75” x 1.78125”)

$50.00

Half Page (4.75” x 3.6825”)

$100.00

Full Page (4.75” x 7.5”)

$200.00

Front/Back Cover(4.75” x 7.5”))

$300.00

Artwork

All artwork must be camera ready. Digital file transfers or film negatives may be used. Gloria will be handling the artwork and program layout. Technical questions about the artwork should be addressed to the Webmistress.

Standards

TGSF reserves the right to reject any advertising that is not in keeping with TGSF standards.

Payment

All advertisements must be paid upon submission of artwork. Checks should be made payable to: TGSF and mail to

TGSF
P.O. Box 426486
San Francisco CA 94142-6486

ADVERTISING SPECIFICATIONS

The MAXIMUM FINISHED SIZE of a full page ad is 4.625 (4-5/8) inches wide by 7.500 (7-1/2) inches tall.

Half page ads will be 3.6825 (3-5/8) inches tall  by 4.625 (4-5/8) inches wide

Quarter page (Business Card) ads will be 2 inches x 3.5 (3-1/2) inches either vertical or horizontal formats.

The above dimensions are inclusive of borders, frills, overhanging graphics…EVERYTHING.  Anything that doesn’t fit within these parameters will be re-sized or otherwise modified to fit,  so finished ads may look slightly different than submitted artwork.  Advertisers who are especially particular about the minutia should be made aware and submit their artwork accordingly.
For digital file transfers:
Raw text can be just about any format…MS Word 5.0 or greater is recommended, however RTF and TXT are also acceptable.

Digital graphics and photos should be grayscale TIFF’s, JPEG’s, of GIF’s. You may also send native files from Photoshop, and Illustrator.

Try to keep files under about 1Mb.  Let us know in advance before sending a larger file (over a MB or two) by e-mail. Larger files should be burned to CD and mailed.

Ideally, files will be transferred via email or available for download from an FTP or web site.  Please send contact us with the URL or FTP location (and authorizing credentials, if necessary).
About graphic files:
Halftoning will be generated at 120 lines per inch.  Photographs and artwork for electronic file transfer should be set at a minimum of 240 dpi (the optimal resolution for 120 line screens); 300 dpi maximum. Ads where text is rendered within the graphic should be set at the higher resolution.We prefer that these ads be submitted such that the graphic and text elements are formatted separately as it will be much easier to deal with, however, this is not a requirement.

Resolutions higher than 300 will not yield a finer result (at this line screen) and therefore unnecessarily waste data space and can take a long time to download.

Fonts - Be sure to include all fonts used–otherwise text must be rendered as either outlines or bitmaps.
If anyone prefers to submit a positive art (prints or other hardcopy artwork), it is ok as long as they stay within the dimensions indicated above. These will be scanned and sized for placement.

Please don’t hesitate to contact us if you have more questions or need further clarification.